A sales kickoff sets the tone for your team’s entire year, which is exactly why choosing the right sales kickoff keynote speaker matters so much. The wrong choice fills an hour. The right one changes how your people sell for the next twelve months.
After more than a decade as a top producing realtor and years training new agents, I have sat on both sides of the stage. Here is what I look for.
Look for substance over hype
Plenty of speakers can fire up a room for forty five minutes. Far fewer leave your team with a framework they actually use on Monday. When you evaluate a sales keynote speaker, ask what your reps will be able to do differently, not just how they will feel walking out.
Match the message to your culture
If your team is tired of being pushed, a high pressure closer on stage will only deepen the fatigue. That is the thinking behind my keynote, Trained, Not Sold., which reframes selling as teaching rather than convincing. It lands especially well with teams built on relationships and repeat business.
Questions to ask before you book a sales speaker
- Will you tailor the talk to our products, our market, and our goals?
- What specific skills will our team walk away able to use?
- Can you reach both brand new reps and seasoned veterans in the same room?
Looking to book a sales kickoff keynote speaker for your sales kickoff? Based in Chicago and available nationwide, Middy Matthews brings thirty years as a competitive athlete and more than a decade as a top producing realtor to every stage. Reach out at middy@arbormove.com or 773-399-9377, or visit middy.pro/ to check availability. Trained, Not Sold.